Our clients choose us because we deliver for them. Strategically, functionally, creatively and commercially.
digital public relations
Your online reputation separates you from the competition.
People are researching businesses online and increasingly making decisions based on what they find. Having plenty of online reviews from satisfied customers and engaging with your audience on social media contributes to a powerful online presence that will attract new customers.
We help you control your company’s online reputation by ensuring the positive voice of the customer is heard.
Our digital services fall into these key areas:
Online Reputation Management
The internet has a memory, cataloguing the past and revealing information some would rather stay hidden. Using online monitoring, providing compliance consultancy, social media and SEO support we are able to identify the online landscape impacting your reputation and provide issues/crisis support.
Distribution strategy and implementation
We provide recommendations for re-purposing and re-editing existing content, or developing fresh content, and how this can sit across paid, earned, shared, and owned communication channels for maximum brand reach.
Using our own in-house studio and design team, we are able to provide the production of video, audio, and imagery to best tell an organisation’s story online. These creative activities are underpinned by strategic advice to generate the best online engagement.
Social media consultancy
We provide strategic and tactical social media support for all organisations. We make sure that your online story delivers business results, supported with content production and distribution advice.
Integrated campaign support
With 90% of all journalists working online as well as print, it is crucial that a PR campaign has a robust online strategy alongside traditional media relations. This means working across paid, earned, shared, and owned communication channels.
Audits and monitoring
Our intelligent monitoring systems can access data across mainstream social networks, understand people’s online journeys through websites, and track events as they happen or past conversations. We can use these services to track campaign performance, understand key audiences, deliver reputation management services, and optimise activities to deliver business results.
Individuals and businesses invest substantial amounts of time, money and energy in building their reputations and goodwill, and these need protecting.
PR is all about reputation management. Generating ‘Good PR’ for your brand can make all the difference whatever the size of your business or target market. At Monde, we have a team of experts who have worked on creative PR campaigns for national and international brands. They have seen real results by increasing brand awareness and customer engagement.
Over the last few years PR has seen a major shift in terms of the way information is shared and published. Gone are the days when PR was centred around the creation of a press release with the primary aim of achieving column centimetres in your local or regional newspaper.
Making the most of digital PR opportunities
There are a multitude of digital channels which should form part of your PR distribution strategy. Modern PR is about building good relationships and a contact list that spans regional, national and industry specific platforms, all ready and able to receive your news at the click of a button. At Monde, we have a network of industry journalists and contacts at international titles so we are able to distribute newsworthy items easily to the right person, at the right time.
Depending on your industry and your needs, we can arrange for your company to appear in the editorial content of major international publications, including Forbes,
PR is just one element of the content marketing mix, next time you hit ‘save’ on your press release take a few moments to consider how many channels your newly created piece of content could actually be used for. Our experts can show you how to get the most out of both PR and content marketing, there are several highly effective content generation methods which we use to ensure your brand’s storytelling potential is maximised.
Whether you are about to dispatch your 100,000th order, have a celebrity fan or have a member of the team who commutes to work in a canoe, there will be stories in your business which we can use to represent your brand persona and engage your audience!
Event management and promotion
Quite often PR and events can go hand in hand, organising, hosting or sponsoring an event is a fantastic way to meet your customers, fans and stakeholders face to face. Whether you would like to organise an opening, a product launch, a festival or an activities day we can plan and market your event from initial launch to post event PR.
We have a number of experienced event professionals within the team who are able to organise media coverage for your event, arrange special guests and create event marketing materials.
To find out more about our PR and events expertise contact us today – we’d love to help.